Pillar 01
Sell
AI on every call
Research, prep, follow-up and pipeline, taught by people who carried a quota. Your reps already know how to sell. We teach them to sell with AI on every call.
AI training for sales teams and the whole company
Sell faster with AI
Sales-trained. AI-fluent. Built for profit.
CXO Republic trains your own people to sell and work with AI, then measures it in pipeline, cycle time and margin.
The problem
AI, one person at a time
Everyone has heard AI will change everything. Few leaders can point to one number it has moved.
- 01
Your team "uses ChatGPT" one person at a time, with no shared method and no measured result.
- 02
Reps spend hours on research, notes, follow-up and CRM updates instead of selling.
- 03
Leadership hears AI will change everything, but nobody can show the pipeline or margin it has changed.
- 04
Generic AI courses teach tools, not the job. Nobody connects them to your sales process or your P&L.
Who we are
We trained sales floors before we trained models
CXO Republic started as a sales consultancy that trained sales teams to close. We still talk like people who have carried a quota.
What we teach now is the next step:
- 01
AI speeds up the sale.More pipeline, a better win rate and a shorter cycle, from the team you already have.
- 02
A company that runs on AI keeps more of every dollar.Leaner operations, better margin and hours given back to every team.
AI is the means. Revenue and profit are the point.
The approach
Sell. Run. Prove.
We teach your people, on your workflows, and measure it in the numbers your leadership already tracks.
Pillar 02
Run
An AI-first company runs leaner
Every department learns the workflows that give hours back: operations, finance, support and leadership. The margin shows it.
Pillar 03
Prove
A baseline and a scorecard
Every program starts with a baseline and ends with a scorecard. If a number does not move, we say so.
Programs
Start small. Scale what works.
Four steps, from a free self-check to an AI-first company. Each one is measured in pipeline, cycle time, margin or hours given back.
Free
AI Readiness Scorecard
Twelve questions for the CEO or sales leader. Score your company from 0 to 100 on how ready your team is to work with AI.
- Your AI Readiness Score
- Your weakest area
- A recommended next step
Start here
AI Revenue Audit
A two-week, fixed-scope review of how your sales team and business actually work.
- Your top AI wins, ranked by hours and revenue
- A baseline scorecard
- A 90-day training plan
Core program
Sell With AI
Six weeks that train your sales team to use AI on every call. Live sessions on their own deals.
- Trained reps and a certificate for each
- A shared prompt library built around your process
- A before and after scorecard
Retainer
AI-First Company
Ongoing AI training beyond sales: operations, finance, support and leadership.
- AI champions in each team
- Monthly training and department playbooks
- Working automations and a quarterly results review
Inside Sell With AI
Six weeks. Your own deals.
An example module plan. We shape the order and the prompts around your sales process.
-
Module 1: Prospecting and research
Research an account and its buyers in minutes, then write a first touch that sounds like your rep.
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Module 2: Call prep and discovery
Walk into every call with an agenda, likely objections and sharper questions.
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Module 3: Follow-up in minutes
Turn call notes into a tailored follow-up in two minutes, not twenty.
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Module 4: Pipeline and CRM hygiene
Keep the CRM current from call notes, and spot stalling deals before the forecast call.
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Module 5: Objections and proposals
Practise objections with AI role-play, and draft proposals from your own winning language.
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Module 6: Manager coaching with AI
Give managers a faster way to review calls, coach reps and inspect the pipeline.
What it looks like
Follow-up in two minutes
A rep finishes a discovery call. Instead of a blank email and twenty minutes, they use a prompt the team built together.
We teach the method, not just the tool: give the context, name the goal, set the format. Then every rep on the team gets the same quality of follow-up.
Prompt
You are my sales assistant. Here are my notes from a discovery call with Dana, Head of Operations at a 40-person logistics company.
Pain: her reps lose most of Friday afternoon updating the CRM by hand. Budget is approved for Q1. Next step: a demo with her CFO.
Write a follow-up email under 120 words. Recap her pain in her own words, confirm the next step, and offer two times for the demo next week. Plain language, no hype.
AI output
Subject: Next step, a demo with your CFO
Hi Dana,
Thanks for your time today. You said your reps lose most of Friday afternoon updating the CRM by hand, and you want that time back on the phones before Q1.
As agreed, the next step is a 30-minute demo with your CFO. Would Tuesday at 10am or Thursday at 2pm work?
I will send a short agenda the day before.
Best,
Sam
Who it is for
Companies with a sales team
Roughly $2M to $50M in revenue, with three or more reps and a CRM. Two readers, one result.
For the C-suite who buys
CEO, CRO, COO, CFO
You care about pipeline, win rate, cycle time, margin and how far the team you have can go. We report in those numbers.
For the people who learn
Reps, managers, ops and support
You care about your own day: less admin, better calls and faster follow-up. We show you what you will be able to do, and in how many minutes.
A good fit
- A sales team of three or more reps: inside sales, account executives or a phone-based floor.
- A CRM and a defined sales process, even a loose one.
- People already use AI on their own, with no shared method or measured result.
- Leaders who want a number to move, not a tool demo.
Probably not a fit
- No sales team yet, or a single rep.
- Looking for software to replace people, rather than training for people.
- Leadership cannot give the team at least two hours a week to learn during a program.
A note from the founder
Your reps already know how to sell
We teach them to sell with AI on every call.
[FOUNDER NOTE AND BIO, PENDING: Desmond Dixon's own words and a verified short bio go here.]
If your team is using AI one person at a time and nobody can show what it has moved, I would like to hear about it.
Desmond DixonFounder, CXO Republic
Questions
Before you book
What is CXO Republic?
CXO Republic trains a company's own people to work with AI, so the company sells faster and keeps more of every dollar it earns. We started by training sales teams to close, and we still lead with sales.
How is this different from an AI course?
Generic courses teach tools. We teach the job. Your reps work on their own deals, inside your sales process, and we measure the result in pipeline, cycle time and hours given back.
Is this AI consulting or software?
Neither. We train your people. Where an automation gives hours back, we build it with your team as part of AI-First Company, so the skills stay in house.
Do our reps need to be technical?
No. If they can write a good email, they can learn to write a good prompt. We start from the work they already do.
How do you measure results?
Every program starts with a baseline and ends with a scorecard. Examples of what we measure: hours given back per rep per week, time from call to follow-up, pipeline per rep, cycle time and cost to serve. Targets are set from your baseline. If a number does not move, we say so.
How much time does the team need?
At least two hours a week per person during a program. Sell With AI runs for six weeks.
What does it cost?
Pricing is on request. The AI Revenue Audit is fixed scope, so you know the number before we start.
Where should I start?
For a quick read, take the free AI Readiness Scorecard. If you already know your team should be selling with AI, book an AI Revenue Audit call.
Next step
Book an AI Revenue Audit call
30 minutes. You leave with your three biggest AI wins named.